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เลคเชอร์หัวข้อ Content Design นักศึกษาธรรมศาสตร์

หัวข้อ การออกแบบเนื้อหา (Content Design) ที่ต้องพูดเรื่องการทำการตลาดด้วยเนื้อหา (Content Marketing) และหนีไม่พ้นจะแตะเรื่องการวางกลยุทธ์การทำเนื้อหา (Content Strategy) ที่ต้องเริ่มจากคำถาม “คุณจะทำคอนเทนท์นี้ทำไม?” Why are you doing this content? อันเป็นโจทย์ที่ต้องตอบตัวเองให้ได้ก่อน คือ หัวข้อคลาสสิคหัวข้อหนึ่งในปัจจุบันในหลาย ๆ ภาควิชาของหลายคณะในทุกมหาวิทยาลัย

ผมเองได้รับเกียรติเสมอจาก ดร.กนกนันทร์ สุเชาว์อินทร์ จากคณะสหเวชศาสตร์ มหาวิทยาลัย ธรรมศาสตร์ และ ดร.ทิฆัมพร เอี่ยมเรไร มหาวิทยาลัยนเรศวร ให้ได้เลคเชอร์ในหัวข้อนี้เสมอ ทุก ๆ เทอม

ปีนี้ยังได้ "น้องฟรองซ์" ธนพงษ์ เข็มทอง มาเป็นนักศึกษาฝึกงานจากรั้วแม่โดมอีกด้วย

โดยล่าสุด สอนผ่านทางโปรแกรม Zoom วันพุธที่ 7 เม.ย.ที่ผ่านมาประมาณ 2 ชั่วโมงนะครับก็ได้ถ่ายทอดประสบการณ์ให้กับนักศึกษาชั้นปีที่ 3 คณะสหเวชฯ มหาวิทยาลัยธรรมศาสตร์ ไป

ขอบคุณน้อง ๆ ทุกคนที่เปิดกล้องให้ตอนเริ่มสอน นัยว่า “สวัสดี” ทักทายเห็นหน้าตากันก่อน แม้เท่าที่ผมทราบมา คือ นิสิต นักศึกษา นักเรียน บ้านเราไม่เปิดกล้องกัน แต่คุณครูจะเปิดพร้อมแทรกเอกสารการสอน

(ต่างจากเวลา ผม และน้อง ๆ ไปขายงานลูกค้า พวกเราต้องเปิดกล้อง แต่ลูกค้าจะปิดกล้องได้ไม่เป็นไร)

ก็หวังว่าจะได้ประโยชน์บ้างไม่มากก็น้อย และสอบถามกันเข้ามาได้ตลอดเนอะ (ยกเว้นถามข้อสอบ 555 ) เพราะครั้งหนึ่งเคยสอน เคยเรียนด้วยกันแล้ว ครู กับเด็ก ๆ ก็จะเป็นกันแบบนี้ตลอดไป

ผมเองจบ ครุศาสตร์ จุฬาลงกรณ์ มหาวิทยาลัย เอกคณิตศาสตร์ ระดับมัธยม แต่ก็ไม่เคยมีโอกาสได้สอนจริงจัง หากไม่นับฝึกสอนที่ รร.เทพศิรินทร์ ตอนปี 4 หรือก็รับเชิญประจำ 2 ที่นี้ หรือไม่ประจำเคยไปที่จุฬาฯ, รามคำแหง และสวนสุนันทา

ยินดีเสมอนะครับในฐานะพี่ใหญ่ของ KMD หรือ “ไข่มุกดำ” องค์กรเล็ก ๆ ที่วันนี้ผู้ช่วยของผม “น้องฝน” จริญญา ศรีจันทร์ ก็ได้สอดแทรกสอน และแบ่งปันความรู้ ประสบการณ์ ด้วยเช่นกันในบางช่วง

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ปิดท้าย ผมมี “รับสมัคร” จากทาง Workpoint ที่ “น้องวิศรุต” เพจวิเคราะห์บอลจริงจัง ฝากมา (ดูจากภาพนะ) ซึ่งก็ได้ฝากให้อาจารย์ และน้อง ๆ ทั้ง 2 มหาวิทยาลัยข้างต้นไปแล้ว เลยอยากจะมาฝากในพื้นที่นี้ด้วยเช่นกัน เผื่อใครจะสนใจ หรือบอกเพื่อน ๆ พี่ ๆ น้อง ๆ ญาติ ๆ นะครับ

และจาก Zense ที่กำลังรับสมัครนักพากษ์รุ่นใหม่ ก็ลองดูนะครับ

โชคดี มีความสุข และปลอดภัยจากโควิด-19 กันทุกคนครับ เทคแคร์ครับ

#ไข่มุกดำ

#KMDEducation

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608 replies on “เลคเชอร์หัวข้อ Content Design นักศึกษาธรรมศาสตร์”

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Khaimukdam Group Co.,Ltd.

245/10 Chokchai Ruammitr, Viphawadee Rangsit Alley, ChomPhon,Chatuchak, Bangkok 10900 Thailand.

E. : mkt.khaimukdam@gmail.com

T. : (+66) 61-649-1941,(+66) 97-141-6635

Coffee Facebook Youtube Twitter Blogger Tiktok Spotify